U.S.A. Retail giant Barney’s has garnered praise for their new catalogue, which features seventeen transgender models.
The people featured in the catalogue are between the ages of seventeen and thirty, and are on various different points in the gender spectrum. The campaign is titled ‘Brothers, Sisters, Sons and Daughters’ and includes professional and non-professional models alike.
Included are good friends and former couple Arin Andrews and Katie Hill, who have been vocal advocates for transgender issues in the teen community. Ryley Pogensky, a blogger and freelance social media marketer who indentifies as both transgender and genderqueer is pictured with his gransparents and model Valentin de Hingh.
The campaign was shot by Bruce Weber and each of the models have been interviewed by journalist Patricia Bosworth.
Barney’s New York will be donating 10% of its proceeds from U.S. flagship stores and online store to the LGBT Community Center in New York City and the National Center for Transgender Equality on February 11th.
Short videos and profiles on each of the models are available at the Barney’s website.